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Retail

Rebuilding an E-Commerce Platform for 3x Peak Traffic

Re-architected a monolithic commerce platform into an auto-scaling system that survived Black Friday without a single outage.

Client

Summit Outdoor Retail Co.

Industry

Retail

Timeline

4 months, delivered ahead of peak season

The Business Problem

Summit's commerce platform crashed during two consecutive Black Friday events, unable to handle peak concurrent traffic, resulting in an estimated $3.4M in lost sales and significant brand damage across their busiest season.

The ORYNZEX Solution

ORYNZEX decomposed the monolith into scalable services for catalog, cart, and checkout, introduced aggressive caching and CDN strategy, and load-tested the platform against 5x projected peak traffic before the next sales season.

Architecture Overview

  • Auto-scaling microservices for catalog, cart, and checkout
  • Redis-backed session and cart caching to reduce database load
  • CDN and edge caching for static and semi-dynamic content
  • Queue-based order processing to absorb traffic bursts safely

Results

3.2x

peak traffic capacity increase

28%

conversion rate improvement

99.99%

uptime through subsequent peak season

Technologies

ReactNode.jsRedisAWSPostgreSQLGraphQL
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